Your brand isn’t just a visual identity, a color scheme, or a logo. It’s a relational tool that tells the story of your company and connects you with the people you were designed to help.
It’s a rallying cry, a vision-based tool that guides everything you do to keep you in line with your values and communicate the benefits of your organization, your services, your people, and your products successfully to your target audience.
Get to Know Us So We Can Get to Know You
Our proven 5-step SEO process involves more than just figuring out the right keywords, it ensures that your brand accurately communicates who you are and what you do. We start off by discovering everything we can about your organization – your personality, your values, your goals, and what you need your website, your marketing, and all your media to do.
The next step involves our content specialists researching the market and competition, and performing diligence on your target audience to make sure we’re using the right language, the right tone, and perfect communication to get you the business you need to scale up and keep growing. After we’ve performed our diligence, we focus on developing a driving theme and concept for your content and copy through a rigorous process of implementing user stories, wireframing, unique value propositions, and other industry standard practices to focus in on what makes you better than the rest.
Putting it All Together
We take big ideas and make them immersive, easy to understand, persuasive, and engaging. Each page of our content includes SEO best practices, including title tags, meta descriptions, and keywords, along with customized tones and styles, headlines and subheads, compelling copy, and two rounds of follow-up revisions.
We don’t just stop at content development – our content specialists are ever vigilant in reviewing, discussing, and refining your content to make sure that it’s fresh, active, current, and updated. If something isn’t working, we fix it. If something is working, we make it better.